The tulip and slow tourism in Morges

10 April 2024

In 2016, the city of Morges (canton Vaud) started the process of becoming Switzerland’s first slow tourist destination.

Slow Tourism is a movement against the stress of daily life and hectic tourism, a way of travelling quietly to meet local populations and enjoy nature while adopting eco-responsible behaviour.

The city, the region, and nature on the shores of Lake Geneva are ideally suited to slow tourism. The Parc “de I’indépendance” symbolizes this bond between the city, nature, and tourism.

The tulip is a beautiful flower. The annual Tulip Festival welcomes many visitors. It is slow tourism par excellence. People walk, speak, and enjoy themselves without any haste and modern means of transport, although not without smartphones.

For the 50th edition of the Tulip Festival, the Association Morges Fleur du Léman commissioned 2020 a creative project in the public space. This mandate resulted in the sculpture by Leo Orta (1993), representing an almost five-metre-high tulip.